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Dynamic and endlessly fascinating… Rick Genest really is the best model of the moment!! – We LOVE his look!

Something about him effortlessly captures the visual spirit of our time. He visually embodies the voice of a generation – A zeitgeist model.

He’s spent more than $16,000 getting the tattoos to look this way.


Most people don’t see a homeless 25yrs-old whose entire body is tattooed to resemble a decaying corpse and think “fashion model!”


After years of living on the streets of Montreal working the freak-show circuit, Genest, also known as Zombie Boy, has become the model du jour.


Genest embodies our current global age, a world where nothing is truly certain and evolution calls.




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